CPC vs CPM

CPC means Cost per Click Ads, while CPM means Cost-Per-Thousand Impressions of the Ad.

The graphical announcements and text announcements can be paid as much by CPM as by CPC. Google decides automatically wich one to display according the bids of each format of ad for a especific site according the contextual keywords that surround the Adsense code.
So the publisher cannot decide wich type of Ad to show in his site, he just put the code and Google deliver either CPC or CPM ads.

How much will you earn from Adsense.

The income of Adsense vary from one web to the other. Google calculates the price that pays by each click in an announcement by means of a complex calculation that includes diverse variables, among them the importance of the page, the relevance of the content, etc. You can get a glimpse of the CPC of some especific keywords using the Adsense sandbox and then decide what keywords work best for you. Basically the income you get from Adsense depends on the ammount of traffic of your page or Blog.

AdSenseLog. Program to monitorize your Adsense.

AdSenseLog. Program to monitorize your Adsense. The program is free, but only if you do not surpass the 100$ of monthly income, if your monthly income surpass the 100$ you will be able to buy it by 50$. The program allows us to verify and to analyze the state of our account of Google Adsense. You can get information of the performing of your Ads CPC, CPM, etc..

What you have to do to have Adsense in your Web.

The only thing which you must do is to go to the main page of Adsense, register, fill the format and the type of the announcements that you want to show and then put the code in your Web or blog. They just ask for some personal information and the main site where you gonna put the Adsense. Later on you can put the Adsense code in different websites without need to be approved as long as this sites fit into the google terms. It is very simple and the process to get accepted into Adsense program is very fast if you do it through Blogger.